Brandy Ferguson's profile

Marketing and Collateral

Collaborating and teaming up with creative directors and other designers is key to developing a successful marketing piece. I have created and contributed design ideas to many marketing campaigns over the last several years. The clients ranged from high-end boutique owners to Penton's own Clymer repair manuals. Below are only a few examples.
MarketSpice, a tea company, made a tea especially for breast cancer "thrivers." I created these fliers in conjunction with Hill Design Co. for stores who carry the MarketSpice brand of tea.
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The Florida Bankers Association holds its annual Capitol Day + Capitol Night event in Tallahasse, FL every year. The last three years the FBA has asked me to create marketing and collateral pieces that reflect the capitol and the association as a whole. The logo that I designed stays the same, but we edit the look and feel slightly each year. There are several pieces that go into this campaign: postcards, calling cards, web banners, registration packets, etc.
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The Florida Bankers Association holds its annual meeting in different cities every year. The last three years the FBA has asked me to create marketing and collateral pieces for the annual meeting that reflects the area's locale and culture.
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Headspring is a software development company based in Texas. I have completed several freelance projects for Headspring on very tight deadlines. Above is a recruiting brochure Headspring employees handed out at a conference.
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Annabelles Fine Linens and Gifts. This marketing campaign was created in 2007 in collaboration with my creative director.
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T-shirts made for a local group going on a canoe trip. Completed in 2016.
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Marketing and Collateral
Published:

Marketing and Collateral

Marketing and collateral pieces for a broad range of clients.

Published: