(Jan '17) - Spice It (A restaurant chain that specializes in local flavors) - The idea was to promote the USP of the brand which is local flavor or 'tadka'. 'Tadka' here is interpreted as a quirky exaggeration.
An employee is late to the office yet again and is making excuses to his boss using all the theatrics. The guy exaggerates a lot, adds 'tadka' to his excuses.
The script lies with the client. Let's see if it gets made.