Challenge: Create a brand identity for a PGA Assistant Pro.

Insight: My client is currently in training to become a PGA Professional and works at Sherdons Golf Centre, he wants to start promoting himself, so when he qualifies as a PGA Professional he has an already established client base. 

Solution: A brand with subtle hues of golf, the solution uses a golf swing pattern to create the outer edge of the logo, people familiar with golf will understand the influences in the logo. Due to requirements the colour scheme had to match Sherdons Golf Centre's colour scheme, as my client is currently associated with that business.