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Whole Foods - Private Label Pretzel Brand

Whole Foods - Private Label Pretzel Brand
Logos & Retail Package Designs
This proposed package/identity suggests that the product is baked in a pretzel-shaped factory. Hey, if elves can bake cookies in trees...
Below is the final design that Whole Foods chose for production. It was inspired by a fictitious Bavarian pretzel maker named Crunchmeister.
Whole Foods - Private Label Pretzel Brand
Published:

Whole Foods - Private Label Pretzel Brand

Proposed logo & packaging design for a artisanal pretzel company.

Published: