Antoinette Johnson's profile

Comedy Central Drunk History Whiskey

Drunk History is a show on Comedy Central.
In each episode, an inebriated narrator tells a story from American history, while actors re-enact the narrator’s
drunken version of the tale.

Comedy Central briefed us to create a promotional ‘desk drop’ item aimed at different media partners and bloggers.
We created custom bottles of whisky, designed to give recipients a taste of what they could expect on the show.
On each side of the bottle, we placed a historic story.  As you get closer to the bottom of the bottle, each story
becomes crazier – as if the narrator is getting more and more drunk.

The look and feel of our bottles was inspired by vintage, prohibition-era typography and label design.

Awards:
D&AD Wood Pencil - Writing for Direct
Bronze Loerie - Direct Mail
Comedy Central Drunk History Whiskey
Published:

Comedy Central Drunk History Whiskey

Comedy Central Drunk History - Direct Mailer

Published:

Creative Fields