Zeus Umbrellas
For the final assignment in the Rhode Island School of Design's Pre-College Graphic Design course, students are tasked with creating branding and packaging for a company that makes a common product. I was given an umbrella company. This is the company and brand I created.
Logo
Wordmark
3 Posters:
These posters are the first branding material I designed for the company (after the logotype), and thus defined the motifs I use later on and the tone of the project.
3 Business Cards:
Business cards for the imagined employees of Zeus Umbrellas. Front and back.
3 Postcards:
While these aren't functional postcards, I used the size to create information cards about the 3 types of umbrellas my company sells. My teacher likes subversion of content, so I got cheeky with the function of the umbrellas. Front and back.
3 Packaging Designs:
These are the designs for 3 umbrella tubes that each hold one of the umbrellas listed on the postcards. Photos of the physical items further down.
My full setup:
The setup I presented to class on the last day. All of my work for this project in physical form.
Thank You!
