Mobile Hologram
By using accessing the MyFamily site from a mobile phone, the user would be able to see a life-sized hologram of a family member. The hologram would include a 3-D graph that could show what ethnicities make up the user and be able to overlay which physical characteristics are common to those cultures.
Tidbit Texting
Once a user was involved with MyFamily, they could then opt-in for research into their family lineage. This would allow messages to be sent via SMS to their phone about family events or birthdays that took place on certain days.
E-Family Cards
Contact information could be transmitted from cell phone to cell phone by using a mobile "family card" during reunions. The card would utilize Bluetooth technology to jump from phone to phone quickly and easily. This would allow family members to quickly trade information during an event like a family reunion. the card would also include a small packet of digital data that could store the contact information on the mobile device.
My Family
Published:

My Family

A non-traditional marketing campaign to position a family research web site in the minds of the Latino market.

Published: