Coca-Cola Enterprises - eCommerce Site Design
The Coca-Cola brand is the most ubiquitous, most recognized brand in the world. Naturally, Coca-Cola Enterprises wanted to leverage the digital channel to allow its loyal fans around the world to "wear" the brand in variety of ways and styles - for all ages. This lead to a series of web designs which had to communicate both the stature and elegance of the brandmark as a fashion label - as well as an easy to use, easy to buy experience for over 27 countries. Props to Hal Riley and Mike Keller.
The Coca-Cola brand is the most ubiquitous, most recognized brand in the world. Naturally, Coca-Cola Enterprises wanted to leverage the digital channel to allow its loyal fans around the world to "wear" the brand in variety of ways and styles - for all ages. This lead to a series of web designs which had to communicate both the stature and elegance of the brandmark as a fashion label - as well as an easy to use, easy to buy experience for over 27 countries. Props to Hal Riley and Mike Keller.
