The challenge was to bring homemade Portuguese food to the capital of China, in a small one-man adventure into the competitive niche market of expats in Beijing.

The whole project as a great challenge to bring western food, concept, flavours, and colours to a market usually very suspicious of foreign products.

This brand had no physical store, so all sales were made online. Also, Chinese social media platforms are the main channel of communication and sales, so no conventional website was needed. Instead, a series of vertically scrollable pictures were created to show the bilingual menus.