Snigdha Bhattiprolu's profile

JAUHR the khadi luxury

BRIEF- Commercial studio (4 th semester interior design studio)
 
Khadi had a glorious past embedded in values and stories of India's freedom struggle.
However, today khadi has a forgotten past. Or rather, does it deserve a new defination.
With the changing times, the context of this textile has changed. The objective is to
REIMAGINE
REBRAND
and REDEFINE
Khadi.
 
Thus, the space for the retail must be such that it provides a special INTERACTION between
the product and the customer.
 
 
 
 
 
 
JAUHR the khadi luxury
Published:

JAUHR the khadi luxury

4 th sem RETAIL STUDIO Reuse of a given eatery site to make a khadi retail. In the process, to reimagine, rebrand and redefine khadi.

Published: