Milena Schuller's profile

Branding for the Running Group "Wielkopolscy Biegacze"

My Brief was to create a dynamic logo for the running group in Poznan, Poland which would immediately be identifiable. 
 
I trialled a few designs as shown below first. We quickly decided that the map of the region in the background gave homage to the roots of the group and the the symbolism of the runner crossing the finishing line, which was in the clubs colours was an accurate representation of a runners goal.
Branding for the Running Group "Wielkopolscy Biegacze"
Published:

Branding for the Running Group "Wielkopolscy Biegacze"

Branding for polish running group "Wielkopolscy Biegacze"

Published:

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