Andrea Meloni's profile

Branding Element: Primo Principio

The main Primo Principio area of expertise is relates to Information and Communication Technology (ICT) focusing on low cost technology with minimal environmental impact and able to operate in extreme climatic conditions. This makes it a perfect choice for agricultural and rural business. 
Primo Principio is characterized by being flexible and offery its services across international boundaries.
The company needed a smart and friendly logo able to convey meaning about technology, knowledge and nature. They work especially with farmers and winemakers giving them wireless sensors to measure weather, so I chose a snail because it isn’t dangerous for these environments and it always carries its home. 
 
BRIEF: 
“The logo has to convey our research and development attitude with knowledge and sustainability”. 
Branding Element: Primo Principio
Published:

Branding Element: Primo Principio

The company needed a smart and friendly logo able to convey meaning about technology, knowledge and nature.

Published:

Creative Fields