EISH
Used in South African English and Afrikaans to express exasperation or disbelief. The word was first transliterated from the Xhosa language to Afrikaans, and then into South African English.
This was created for an Illustrated Type Project for college.
I went with a more clean cut vector style, to compliment the smoothness of the ice
cream. I also tried to create a flowing sense of movement, as if someone has dropped their ice cream and exclaimed "EISH!"