Riya Ranka's profile

Self as a brand

The project brief requires to build a brand, reeking of one's own self. I decided to create 'NaCl' , a ready to wear clothing brand serving fashion with a pinch of salt. NACL is a brand that intends to use fashion as a medium of communication and to be something much more than just surface level beauty. It wants designing to be a fun process, and more expressive
by making statements. It embraces the power of colour and is unafraid of making dangerously bold statements. Every piece of clothing from NACL has an underlying connotation; trying to transform an ensemble into an artwork. 
The project brief was to design a collection for Autumn-Winter 17/18 depending upon our own research and predictions. The process started off with rough sketches and a final illustration of a collection of 12 looks. 
An accessory line consisting of bags and shoes and ultimately creating an accessory as well. 
 
Self as a brand
Published:

Self as a brand

Illustrating collections based on the theme: Ban State of Mind

Published: