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M.I.X. it up baking kit

A seven part baking kit using the contrast between the process of baking viewed as an art or as a science, inspired by the division between the strengths of the left and right sides of the brain. The kit was named M.I.X. (Make It X-act) it up, to continue the concept, and each label is split down the middle with the left side representing a more scientific, engineering aesthetic and the right side taking a more photographic and artistic approach (which corresponds to the left versus right brain functions). The backs of each label contain a schematic drawing as well as "specs" of the functionality on the left, while the right has a simple set of instructions reading "Get a little messy, have a lot of fun, and enjoy your creation". 
M.I.X. it up baking kit
Published:

M.I.X. it up baking kit

Seven part baking kit packaging design focused on the contrast between approaching baking as an art, or as a science.

Published: