Juanita Matias's profile

Vodacom Business "Out-the-office" Campaign

Business has changed. Gone are the days when a business can be managed from the comfort of your office alone. Customers demand tighter deadlines and quicker turnaround times. And that means you need to be more flexible and responsive wherever you are. BlackBerry is at the forefront of enterprise mobility. By combining BlackBerry technology with Vodacom Business’ leading mobility capabilities, we can unleash the full potential of BlackBerry devices to mobilise any business – regardless of size.
 
Enterprise mobility means you can stay productive while away from the office, giving you more time for yourself while effectively getting the job done. We used a variety of ‘Out of Office’ signs as the main graphic device to showcase how you could
be away from your desk, doing the things you’d rather be doing, while still getting the job done. The signs are quirky and fun. The theme line ‘Escape the office’ supports the signs, while body copy drives the idea home through all the elements.
Direct Mail Pack - Envelope
Direct Mail Pack - Out-the-office sign - Front
Direct Mail Pack - Out-the-office signs as a set. The front featured typical, but quirky, 'out-the-office' scenarios
Direct Mail Pack - Out-the-office sign - Back
Emailer example
Microsite Home page
Art Director/Designer: Juanita Matias
Copywriter: Renier Mostert
 
 
 
This campaign won several Assegais and was an International Echo Awards Finalist
Vodacom Business "Out-the-office" Campaign
Published:

Vodacom Business "Out-the-office" Campaign

Business has changed. Gone are the days when a business can be managed from the comfort of your office alone. Customers demand tighter deadlines Read More

Published: