Results
The campaign was a resounding success.
We doubled sales of KFC Coffee in the first week of the campaign launching and
have maintained a steady position well above 2014 sales since.
The campaign produced a R3,1m increase in coffee sales compared to the same period in 2014
The campaign produced a R3,1m increase in coffee sales compared to the same period in 2014
as well as overall breakfast sales increasing by R1m.
