The recently developed archaeology minor needed an identity to distinguish itself from the other programs available at the college. Starting only with a sketch on a small post-it note, a logo was developed. Next was a set of posters advertising the minor, a study abroad opportunity to participate in an archaeology dig,and finally a annual lecture series hosted at the college. Also designed for the lecture was a handout about the Gezer dig. This handout was later added to the offical staff manual for the dig. A stamp was produced, stickers were printed, and a t-shirt added. The shirt was worn by students while participating at the dig, the front displays the logo with the dig site and the back says "archaeologist" in Hebrew.
