We were approached by Saira for a second season to shoot a variety of product and lifestyle photography for their new shoe ranges. These shots would then be featured for their new SS16 Lookbook design.
 
They needed
After working with them on their AW15 Lookbook, shoe brand Saira approached us to produce updated marketing material in time for their Milan MICAM trade fair.
 
We delivered
A small but perfectly formed product Lookbook, a set of ecommerce web banners, a postcard plus with a striking selection of still life imagery that offered a contemporary look and feel, really helping to bring Saira’s product lines to life.
 
The results
The combination of the strong imagery and modern styling provided Saira with the perfect assets for their appearance in Milan, the fashion capital of the world.
All the still life photography was styled and photographed by ourselves working with a variety of textures to compliment the footwear. The imagery was also used across a series of web banners that would appear on the Saira website.
Saira SS16
Published:

Saira SS16

A small but perfectly formed product Lookbook, a set of ecommerce web banners, a postcard plus with a striking selection of still life imagery th Read More

Published: