Christianity Today approached us to work on a rebrand of their organization. Their desire was to create a fresh new brand but also retaining its brand legacy. The challenge was to create a brand that attracted a new and younger audience while still maintaining their current audience.
In collaboration with Lindsey Sherrod, we listened carefully to their organization to create a brand that not only reflected where they were headed but also reflected who they truly were.
In collaboration with Lindsey Sherrod, we listened carefully to their organization to create a brand that not only reflected where they were headed but also reflected who they truly were.
L O G O M A R K
B R A N D C O L O R S
B R A N D T Y P O G R A P H Y
B R A N D C O L L A T E R A L
P R I N T A D V E R T I S E M E N T
L O G O P R O G R E S S I O N
