I've worked with Hartswood Films in some capacity on Sherlock since the first series.
I looked at various creative concepts for the campaign shoot but, in the end, decided that simple was best. The new look for Sherlock and Watson is so strong that it does all the work we need it to without adding any other elements.
Photographer: Robert Viglasky
Digital artwork: Mikel Camara
Art Director/Picture Publicist