I believe that outdoor ads should attempt to attract the viewers' attention and give them motivation to act and absorb the ad's message in a split second. This project is a compilation of my outdoor designs that sold and posted in 2015 and fit my definition of good outdoor. All of these ads were designed while employed at Outfront Media in Atlanta, GA.
Some of these ads were recognized with Obie and Addy awards. Georgia Tech placed 1st in the Outdoor Association of Georgia's annual creative contest (and Johnny's Pizza took 3rd!).
Georgia Tech - 2015 Football Campaign (Posted in multiple locations around Atlanta, GA)
Johnny's Pizza - "Cheese Pull" Campaign (Posted in multiple locations around Atlanta, GA)
I art directed and photographed the pizza imagery used in this campaign
Computer Repair Doctor - Shattered smart phone concept (posted in Orlando, FL)
Town & Country - Minimalist upscale branding concept (Posted in New Orleans, LA)
© Jay Paul 2015
