Hope Akin is senior year fashion design student at Savannah College of Art and Design. Focusing in women’s ready-to-wear, she is inspired by minimalism and athleticism, while looking at various cultures, especially those she has experienced first hand. A light-heartedness and simplicity runs through her work.
The project included designing Hope's visual identity around her senior thesis collection, art direction and photography of the collection, and promotional material.
The set was designed to be as neutral as possible, in order to let the light colors of her collection show through. Cinderblocks were used to contrast the soft & feminine textures, as well as to ground the models in the space.
Photography: Weston Doty
Fashion: Hope Akin
Models: Molly Strohl, Hannah Aylward