After reading a article about Paul Rand i was inspired to create a lettering inspired by his work. One of the quotes that grabbed my attention was this one:
"Design is everything. Everything!"
First Sketch and laying down the composition.
Revised Sktech
Design_is_everything_paul_rand.ai
Design_is_everything_REVISED.ai
Design_is_everything_REWORKED.ai
Design_is_everything_REWORKED_REVISED.ai
Layout explorations
