Martha Abraham's profile

Paithani- A Poem in Silk and Gold

The Paithani of Maharashtra is not just a silk sari of gorgeous colours, intricate design and painstaking labour, It is part of a culture given more to thrift than flamboyance, but which also treasured elegance and beauty. It tells us of a people who were willing to spend lavishly to clothe their womenfolk in nine yards of the traditional silk and spun gold, crafted by indigenous weavers, especially on festive occasions.
 
As part of a live project namely "Craft Cluster Initiative" at the National Institute of Fashion Technology Mumbai, in collaboration with Maharashtra Small Scale Industries Corporation, we aimed to protect and promote the dying handicrafts of Maharashtra, India.

This was a group project and following are my deliverables.
A Coffe table book
Layout and Photographs by Me
An A2 size calendar
PC Wallpapers made with illustrated motifs and designs used in the paithani sarees
Paithani- A Poem in Silk and Gold
Published:

Paithani- A Poem in Silk and Gold

An Initiative by NIFT and MSSIDC to protect the dying crafts of Maharashtra, India

Published: