Why Not?
Solar Power Motion Poster

The Brief was to create a motion poster to convince people to switch to solar power. I wanted to try and sell something to the consumer that they would benefit from so instead of using the green side of the switch i sold what the consumer could buy with the money they saved by having solar power installed, for instance a weeks holiday or car insurance.

I looked into infomercials and wanted to keep to a simple style with nothing too complex on the screen, i kept the colours to 2 per section of the poster.

I feel i have achieved this and the piece makes the end user think about the possibilities related to Solar Power.