Datenna logo and visual identity
Datenna is a company offering innovation intelligence on Chinese businesses and organisations, fuelled by an extensive social network and data analytics. All information is provided in English, from an international perspective.
The news portal is accessible for everyone with an interest in Chinese innovation. Datenna Insights provides intelligence via a subscription-based online platform for R&D decision makers and other professionals. Tailor-made consultancy on specific topics related to innovation in China is the focus of Datenna Research.
The news portal is accessible for everyone with an interest in Chinese innovation. Datenna Insights provides intelligence via a subscription-based online platform for R&D decision makers and other professionals. Tailor-made consultancy on specific topics related to innovation in China is the focus of Datenna Research.
The visual identity design makes the Datenna communication both distinct and flexible. Logo system, colour program, selection of typefaces and a supportive form-language. The antenna aspect that is part of the name Datenna is visible in the logo design. The supportive form-language is made of lines that form up circles scanning for data on innovation, the first part of the company name. 2015.
