Project Objective
Create a design for a fictional gardening and seed company, Edenleaf. I chose to design for a collection of herbs.

 
Research
I found most seed packets to have intriquite designs and realistic illustrations or photographs of the actual herb being grown.
 
Concept and Solution
Edenleaf desires a bold, modern look that stands out from other seed packaging. Hopefully, the design would appeal to young adults who have an interest in growing their own herbs. The seed packets would be sold as a kit along with garden markers to be placed in the soil. I designed an app that would provide information about the herbs as well as provide a schedule that could be used as a tool to help the user maintain her garden. The app would also include checklist and reminder functions.

 
Logo sketches
Black and white logo
Seed packets
Seed packet dieline
 
Garden markers
App layout
Edenleaf Herb Garden
Published:

Edenleaf Herb Garden

Edenleaf Herb Garden

Published:

Creative Fields