Backroads
Backoads Bucketlist Integrated Campaign
For the active outdoor enthusiast who loves traveling and nature alike, Backroads provides an interactive
experience for adventurers to add into their Bucketlists.
experience for adventurers to add into their Bucketlists.
Backroads Bucketlist Billboards
Taking a picture of a Backroads billboard with the Aurasma Life app reveals exclusive videos.
If viewers like it, they can add it to their Bucketlist.
Taking a picture of a Backroads billboard with the Aurasma Life app reveals exclusive videos.
If viewers like it, they can add it to their Bucketlist.
Backroads Bucketlist Microsite
Viewers can start by creating their own Bucketlist, viewing videos, maps and local guides.
Once their Bucketlist is done, they will be presented with the option to download Backroads Bucketlist
Viewers can start by creating their own Bucketlist, viewing videos, maps and local guides.
Once their Bucketlist is done, they will be presented with the option to download Backroads Bucketlist
app to track and share their own life goals.
Instagram
Is the platform in which users can share their experiences with Backroads Bucketlist.
Is the platform in which users can share their experiences with Backroads Bucketlist.
Backroads Bucketlist YouTube Channel
