Client: Indiana Wesleyan Seminary School
Objective: Redesign the Seminary school viewbook to project a feeling of joy, excitement, high emotion and high energy. Get away from the out dated previous version and reach a younge audience.
Solution: While still falling withing original brand guidelines, I used the school colors in a new, more moder approach. I changed the blend mode of the color boxes and rouned all the edges to get away from the boxy look of the previous version. Updated the images with more energetic and emotional shots, vs. the old clasroom shots used.
For a pdf of the entire book, please contact Laura Carter @ MaltBee.Design@Gmail.com
