Walt Disney World
Vacation Information Re-Design
KEY MESSAGE: It may be the most magical place on earth, but the planning may not be as magical.
STRATEGY: Help guest and visitors get the best experience possible when planning their visit to the Walt Disney World Parks. Allow them to explore and find all the great opportunities Disney has to offer. Make the planning just as memorable and relaxing as the vacation itself.
CAMPAIGN OVERVIEW:
New pre-vacation booklet that shows guest when and where they will be staying along with day to day itineraries focusing on restaurant reservations, fast pass selections, and park times.
Pre-Vacation Booklet
