This assignment was a paid commission via Fiverr. I offered to create three contextual advertisements a buyer could use on Google, Bing and other such ad distribution platforms. My client provided only two reference materials: his company's logo and an image. This wasn't enough info to develop three distinct, effective ads, so I researched the company, gathering a fair idea of what it represented. Designitures was an online store, based in London, that sold compact luxury furniture. Compact furniture appeared quite popular in Britain but not as much here in the States. Since he had U.S. and U.K. websites, I had to think of a way to make his product appealing to customers in both regions, so I created the concept of evolutionary home decor, or the process of customizing one's home every time something new is added. People could modernize their homes without having to break their banks. The client loved my idea and ads and even asked me to help him with future projects.
CONTEXTUAL AD 1.
Original increased to this: 721px x 97px (72ppi); 80% Quality; Progressive.
CONTEXTUAL AD 2.
Original increased to this: 721px x 97px (72ppi); 80% Quality; Progressive.
CONTEXTUAL AD 3.
Original increased to this: 721px x 97px (72ppi); 80% Quality; Progressive.
