Doug Jaeger's profileKristin Sloan's profile

A portrait of the lab

"Nobody give away any state secrets."
Alicia Johnson, working on the Comedy Central branding

"It always has this feeling of being a coherent content: whether it's on air or online."

Hal Wolverton on working on the project

A PORTRAIT OF THELAB

Content Creation
Client: Motionographer

Our friends at the motion graphics blog Motionographer asked if we'd be a guest contributor and choose a subject we thought was interesting. We decided to do a profile on TheLab's rebrand of Comedy Central, both in the form of an article and an experimental video.

Since we'd already been working a lot with live action and high-speed footage, we thought it would be fun to go in the opposite direction and try a video profile piece using stop motion. We had a great time speaking with Hal and Alicia at thelab and are excited to see the new Comedy Central branding take on a life of its own.

For the complete film, visit us at JaegerSloan
A portrait of the lab
Published:

A portrait of the lab

A profile on TheLab's rebrand of Comedy Central, both in the form of an article and an experimental video.

Published:

Creative Fields