Following our playoff appearance and entering our 20th anniversary season, we redesigned our tickets, incorporating our “We The North” brand position. Focusing on team attitude and swagger, we put our players front and centre, even omitting opposing team logos. Our unique take on the campaign was evident in the tickets depicting locations around our city, where our fans play. And for 20th anniversary nights, we showcased the most memorable Raptors moments since 1995.
Bronze Clio Sports Award (Design, Season Tickets)
