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BASIK
Saana Hellsten
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Featured In
Packaging
—
http://www.fastcodesign.com/3040208/packaging-for-a-post-binary-gender-world
http://www.thedieline.com/blog/2015/1/7/basik
http://trendland.com/basik-gendered-visual-language-of-branding/
Featured in:
http://www.fastcodesign.com/3040208/packaging-for-a-post-binary-gender-world
http://www.thedieline.com/blog/2015/1/7/basik
http://trendland.com/basik-gendered-visual-language-of-branding/
The razor handle design was done in collaboration with my talented friend Eugene Kim (https://www.behance.net/eugenekim). The blade is by Harry's.
The razor handle design was done in collaboration with my talented friend Eugene Kim (https://www.behance.net/eugenekim).
The razor handle design was done in collaboration with my talented friend Eugene Kim (https://www.behance.net/eugenekim).
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BASIK
3.2k
38.1k
129
Published:
December 15th 2014
Saana Hellsten
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Saana Hellsten
Helsinki, Finland
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BASIK
Basik was born as the result of my thesis based on gendered visual language. The thesis criticizes packaging that perpetuates gender stereotypes
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3.2k
38.1k
129
Published:
December 15th 2014
Creative Fields
Branding
Packaging
Product Design
Gender
modular
customized
Neutral
Copyright Info
Attribution, Non-commercial
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Report