Shreyasi Sengupta's profile

Ed Hardy

Shreyasi Sengupta
•
Project: Summer Internship for Ed Hardy 
 
Project Duration: April-June 2014
 
Project Breif: Ed Hardy is a U.S. based tattoo art dominated street & casual wear brand. Arvind Lifestyle Brands, have recently acquired it's Indian lisence & I got the opportunity to work on their first womenswear collection for India (Spring/ Summer 2015). I got to design the leggings as well as the French Terry group for the brand among other things.
For this project I was given the acess to the entire Ed Hardy print bank & the challange was to use the prints strategically & also to come up with new prints using a mix of the existing ones. 
Some of the styles are already out in stores and been included below.
 
 
prints colorways streetwear tattoo art print Casualwear womenswear
At first I designed a group of leggings mixing up several graphics to come up with new ones.
prints colorways streetwear tattoo art print Casualwear womenswear
The leggings collection
Below are the Leggings styles in details, with the CAD & Print artwork. I have included the photographs of the actual garments wherever i could find.
prints colorways streetwear tattoo art print Casualwear womenswear
prints colorways streetwear tattoo art print Casualwear womenswear
prints colorways streetwear tattoo art print Casualwear womenswear
prints colorways streetwear tattoo art print Casualwear womenswear
prints colorways streetwear tattoo art print Casualwear womenswear
Picture courtsey: Myntra.com
 
prints colorways streetwear tattoo art print Casualwear womenswear
prints colorways streetwear tattoo art print Casualwear womenswear
Picture courtsey: Myntra.com
prints colorways streetwear tattoo art print Casualwear womenswear
prints colorways streetwear tattoo art print Casualwear womenswear
prints colorways streetwear tattoo art print Casualwear womenswear
prints colorways streetwear tattoo art print Casualwear womenswear
prints colorways streetwear tattoo art print Casualwear womenswear
The French Terry Range
 
prints colorways streetwear tattoo art print Casualwear womenswear
prints colorways streetwear tattoo art print Casualwear womenswear
Picture courtsey: Myntra.com
 
prints colorways streetwear tattoo art print Casualwear womenswear
prints colorways streetwear tattoo art print Casualwear womenswear
Picture courtsey: Myntra.com
 
prints colorways streetwear tattoo art print Casualwear womenswear
prints colorways streetwear tattoo art print Casualwear womenswear
Picture courtsey: Myntra.com
prints colorways streetwear tattoo art print Casualwear womenswear
prints colorways streetwear tattoo art print Casualwear womenswear
Picture courtsey: Myntra.com
prints colorways streetwear tattoo art print Casualwear womenswear
prints colorways streetwear tattoo art print Casualwear womenswear
Picture courtsey: Myntra.com
prints colorways streetwear tattoo art print Casualwear womenswear
prints colorways streetwear tattoo art print Casualwear womenswear
Picture courtsey: Myntra.com
prints colorways streetwear tattoo art print Casualwear womenswear
prints colorways streetwear tattoo art print Casualwear womenswear
Picture courtsey: Myntra.com
prints colorways streetwear tattoo art print Casualwear womenswear
prints colorways streetwear tattoo art print Casualwear womenswear
prints colorways streetwear tattoo art print Casualwear womenswear
prints colorways streetwear tattoo art print Casualwear womenswear
prints colorways streetwear tattoo art print Casualwear womenswear
Picture courtsey: Myntra.com
prints colorways streetwear tattoo art print Casualwear womenswear
prints colorways streetwear tattoo art print Casualwear womenswear
prints colorways streetwear tattoo art print Casualwear womenswear
prints colorways streetwear tattoo art print Casualwear womenswear
prints colorways streetwear tattoo art print Casualwear womenswear
prints colorways streetwear tattoo art print Casualwear womenswear
prints colorways streetwear tattoo art print Casualwear womenswear
prints colorways streetwear tattoo art print Casualwear womenswear
prints colorways streetwear tattoo art print Casualwear womenswear
prints colorways streetwear tattoo art print Casualwear womenswear
prints colorways streetwear tattoo art print Casualwear womenswear
prints colorways streetwear tattoo art print Casualwear womenswear
prints colorways streetwear tattoo art print Casualwear womenswear
prints colorways streetwear tattoo art print Casualwear womenswear
prints colorways streetwear tattoo art print Casualwear womenswear
prints colorways streetwear tattoo art print Casualwear womenswear
prints colorways streetwear tattoo art print Casualwear womenswear
prints colorways streetwear tattoo art print Casualwear womenswear
prints colorways streetwear tattoo art print Casualwear womenswear
prints colorways streetwear tattoo art print Casualwear womenswear
prints colorways streetwear tattoo art print Casualwear womenswear
prints colorways streetwear tattoo art print Casualwear womenswear
prints colorways streetwear tattoo art print Casualwear womenswear
prints colorways streetwear tattoo art print Casualwear womenswear
prints colorways streetwear tattoo art print Casualwear womenswear
prints colorways streetwear tattoo art print Casualwear womenswear
prints colorways streetwear tattoo art print Casualwear womenswear
One of the samples of the spec sheets developed for Ed Hardy
 
prints colorways streetwear tattoo art print Casualwear womenswear
Main labels developed for Ed Hardy Spring/ Summer 2015.
 
prints colorways streetwear tattoo art print Casualwear womenswear
prints colorways streetwear tattoo art print Casualwear womenswear
prints colorways streetwear tattoo art print Casualwear womenswear
 
 
Ed Hardy
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Shreyasi Sengupta's profile

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Shreyasi Sengupta's profile
Gandhinagar, India

Ed Hardy

Summer Internship under Ed Hardy for their womenswear segment

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