Transforming Mis Claire's signature pieces from Smart Collection into icons of elegance was the heart of my art direction for this campaign. With a focus on simplicity and effectiveness, I curated minimalistic settings with a hint of yellow highlight, carefully chosen furnishings, and styling to showcase the timeless allure of these upgraded classics eventhough the pieces are in monochromatic color schemes.
Smart Collection Campaign
Brand : Mis Claire
Art Direction : Angel Tang
Photography : AmStudio
Videography : Rafah Ferhat
Videography : Rafah Ferhat
Styling : Angel Tang & Ash Yew
Makeup : MakeupbyRachWilliam
Models : Nurul Hikmatu
Makeup : MakeupbyRachWilliam
Models : Nurul Hikmatu
