Brand Identity Design
This was a project in developing the brand identity of a Chappal brand based out of India. We completed this project over a week as a group of 6. Starting with an analysis of who the consumer would be we went ahead deciding and designing with that in mind. The entire exercise culminating in a series of social media posts
and a radio jingle.
For this brand we came up with the name Garv, meaning pride.
Logo Ideation
Color Palette
Icons
Packaging Mockup
Social Media Campaign
Radio Jingle
Instagram Reel
Thank You