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Gardenia

Rising | Construction group

About:
Rising is an iranian family company that is based in austraila.rising started its journey as a road construction company which was providing its necessary equipments.after years working on this field,rising members of board decided to continue the path as a  construction company.
Rising projects are modern,luxury and synced with audiences needs.Rising, with its slogan "Raise the quality", is always trying to increase the quality and satisfaction of its audience.

Challenges:
ising faces branding challenges in transitioning from a road construction equipment provider to a full-fledged construction company while maintaining brand coherence. Balancing the evolution of its brand identity from equipment supplier to luxury construction developer poses complexity. Additionally, establishing brand recognition and trust in a new market like Australia requires strategic positioning and effective communication of its values and offerings. 

Solutions:
we successfully navigated Rising's branding challenges by crafting a cohesive brand identity ( verbal and visual) that reflects its evolution and commitment to quality. Our targeted marketing campaigns and community engagement efforts effectively raised awareness and built trust in the target market.
Gardenia
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Gardenia

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Creative Fields