This brochure design for the James Rosenquist exhibit at the MoMA invites viewers on a visual journey through the dynamic world of contemporary art. Tailored for art enthusiasts between the ages of 28 and 35, the design captivates with its bold and vivid primary colors, mirroring Rosenquist's iconic palette. Simple yet striking shapes dominate the layout, paying homage to the artist's signature style and his pivotal role in shaping the pop art movement. As a testament to Rosenquist's enduring influence, this brochure serves as a gateway for individuals eager to immerse themselves in his groundbreaking work and the cultural zeitgeist of the era.