Medley stands out as a unique fashion publication meticulously crafted by a dedicated team of five individuals, extending across 194 pages. Each page serves as a vibrant reflection of Indian culture and ethnicity. As the Art Director, I took charge of defining the magazine's visual identity and spearheaded the branding efforts, carefully curating a visual experience that captures the essence of our diverse heritage. Throughout the magazine, we utilized the dynamic Beat Drop typeface for headings, injecting them with a palpable sense of rhythm and boldness. Meanwhile, the refined Big Caslon font adorned our body text, adding an element of sophistication to every narrative woven into our pages. The displayed pages were designed by me.
Even the logo and the cover page are made keeping in mind the colour scheme of the whole magazine
The separators were used to differentiate among the categories of the magazine. They were visually designed to reflect the ethos of each category.
