GTC is a leading global agricultural import and export company. We specialize in providing integrated and effective solutions to meet the needs of modern agriculture, by offering a wide range of high-quality and diverse agricultural products. We work on building strategic partnerships with farmers and companies worldwide, aiming to enhance productivity and increase return on investment."

We are proud to collaborate strategically with Pointers, a company specializing in visual and commercial identity design. This partnership combines our expertise in agriculture with Pointers' skills in identity design, to offer our customers a seamless and unique experience.

The logo was designed by carefully selecting elements to effectively reflect the company's values and vision. By explaining the reason behind choosing these elements and symbols in the logo, we can highlight the creative and strategic vision behind its design, making it easier for the audience to understand and appreciate.

"The arrows: symbolize import and export, reflecting the movement and dynamism in global trade."

"The rising sun: symbolizes new beginnings and growth, and the company's role in supporting agriculture and achieving sustainability."

"The abstract fields shape: represents simplicity and naturalness in crop cultivation and the pursuit of high productivity."

The colors in the logo were generally chosen to express sustainability and professionalism, as the colors show the perfect balance between these two aspects.

The "Sanchez Slab" font was chosen for the logo design because it combines modernity and attractiveness, and provides ease of reading with a high ability to stand out. This font is also adaptable to a variety of applications, such as logos, titles and short text, making it an ideal choice to represent a brand's visual identity in a modern and attractive style.

The "Azo Sans" font was chosen as a secondary font because it is clear and flexible, making it ideal for use in both long and short texts. Its modern and attractive design is easy to read and attracts attention, which contributes to enhancing the brand's visual identity and enhancing the impact of its communication messages.