Avanx Three Powers Convenience
The process of creating the visual identity for a gas station in the civic center was shaped by the diversity of the public, made up of daytime professionals and young people at night. The emphasis was on an express and comfortable convenience store, with emphasis on the coffee area. The agile decoration, the presence of wood for comfort, and the integration of the gas station's colors and brand were fundamental. The café area received special attention, including an outdoor lounge to attract the evening crowd. Design choices, such as vibrant colors and strategic layout, aimed to provide vitality and convenience. The inclusion of practical elements, such as an ATM, was made to meet customer needs. The project considered local characteristics, the diversity of the public and the client's expectations for a contemporary and attractive environment, both day and night.
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