Directing this project for the Leonardo da Vinci School in Green Bay, Wisconsin, where my daughters attended, I felt added responsibility—and a little pressure—to create a truly unique concept for their school. The donor display was inspired by da Vinci's mechanical inventions, astronomy, and light studies. Its design, echoing da Vinci's sketches, is both scalable for new donors and interactive, encouraging viewers to spin the blades, offering a touch of uniqueness.
Credits
Client: Leonardo da Vinci School
Agency: Wild Blue
Creative Direction & Design: Paul Dax
Design & Engineering: Bob Tiede
Production & Install: Wild Blue
