Client: Hilio
Year: 2023
Hilio, previously knowns as Atlas, a wellbeing platform, needed positioning.
My role was to ideate, craft, amplify and present the concepts.
Eventually, the client loved and implemented "The science of good-living", the concept I had created.
![brand identity Tagline Advertising brand positioning](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/914225190634659.65bf4e46efe77.png)
![brand identity Tagline Advertising brand positioning](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/f632a1190634659.65bf4e46edf68.png)
![brand identity Tagline Advertising brand positioning](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/c1d56c190634659.65bf4e46ed44d.png)
![brand identity Tagline Advertising brand positioning](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/dd8101190634659.65bf4e46ee8b3.png)
![brand identity Tagline Advertising brand positioning](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/27acab190634659.65bf4e46f09a2.png)
![brand identity Tagline Advertising brand positioning](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/4ecdb2190634659.65bf4e46ebf5a.png)
![brand identity Tagline Advertising brand positioning](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/ae42c5190634659.65bf4e46ecadf.png)
![brand identity Tagline Advertising brand positioning](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/8e9029190634659.65bf4e46eb383.png)
![brand identity Tagline Advertising brand positioning](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/0b81e2190634659.65bf4e46ea9ab.png)
![brand identity Tagline Advertising brand positioning](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/843c3e190634659.65bf4e46ef52f.png)
![brand identity Tagline Advertising brand positioning](https://mir-s3-cdn-cf.behance.net/project_modules/disp/951556190634659.65bdf972506ef.png)
![brand identity Tagline Advertising brand positioning](https://mir-s3-cdn-cf.behance.net/project_modules/disp/437498190634659.65bdf9724fe11.png)
![brand identity Tagline Advertising brand positioning](https://mir-s3-cdn-cf.behance.net/project_modules/disp/6ba364190634659.65bdf9724f4d0.png)