Brand identity
Menassa | منصة
Creative Platform
Menassa is a dynamic brand for community enrichment in the Arab world, a vibrant hub where creativity intertwines with cultural consciousness. Here, design isn't just about aesthetics—it's a catalyst for meaningful dialogue and societal introspection.
Attributes
01.Reliable 04.Dynamic
02.Sleek 05.Bold
03.Energetic 06.Modern.
03.Energetic 06.Modern.
Multiple sketches explored the 'منصة' (Arabic for 'Platform') brand's visual identity, creatively integrating Arabic letters to symbolize reliability, unity, and innovation. The resulting logo embodies a forward-thinking, with clean, modern typography.
Menassa aspires to position itself not merely as a conventional design agency offering services but as a dynamic force in community building. Their primary objective revolves around cultivating awareness regarding design and culture, achieved through fostering and hosting discussions about our collective behavior.