Pocket Space
Art Direction / Web Design / UI UX
1. Website Purpose:
• Main entry point for a wide audience: community members, players, investors;
• Information hub about the project (about, team, roadmap, vacancies);
• Main entry point for a wide audience: community members, players, investors;
• Information hub about the project (about, team, roadmap, vacancies);
• Marketing strategy for community building (Discord: 37K+, X(twitter): 32K+);
• Registration and participation in beta testing;
• Leaderboard Viewing;
• Fundraising.
• Registration and participation in beta testing;
• Leaderboard Viewing;
• Fundraising.
2. Website Traffic:
• Visitors: 62K+
• Active and returning users: ≈30%
• Visitors: 62K+
• Active and returning users: ≈30%
3. User Behavior:
• Beta game installations 30K+
• Transition to the community ≈80%
• Returning users revisited during significant announcements and to view the leaderboard.
• Beta game installations 30K+
• Transition to the community ≈80%
• Returning users revisited during significant announcements and to view the leaderboard.
4. Tournament Participation. Leaderboard:
• Tournament participation count: from 300 to 2500 in each of the 12+ waves;
• The marketing department noted when working with the community: manifestation of motivation and competition, attracting new players, increased satisfaction from the game, increased social interaction among players.
• Tournament participation count: from 300 to 2500 in each of the 12+ waves;
• The marketing department noted when working with the community: manifestation of motivation and competition, attracting new players, increased satisfaction from the game, increased social interaction among players.
3D illustrations: Artists of Hexacore, AI generation
2D illustrations: Tatiana Kovaleva
First concept brainstorm: Vitali Voishnis