ABOUT Corner Pocket

Corner Pocket is a backyard pop-up wine and feast event imagined some of my beautiful friends in Los Angeles. The event is hosted bi-monthly, featuring rotating dinner and dessert vendors and an excess of natural wine, populated and started by friends from the service industry. 

Seeing this special event alive in a crowded backyard, I wanted to create a brand that highlighted the vibrance, curation, and pleasure to be translated onto social media and promotional materials so they can keep the parties coming!

STATIONARY AND PRINTS

For this project, keeping it analogue was a must. 

While social media plays a part in promotion, news of the event travels fast through industry word of mouth. 

We wanted to create an eye catching collage style poster to highlight the DIY nature of the event, as well as little calling card for dropping a line in the moment (it fits great in an apron pocket).

IN CLOSING

As a more or less "for fun" project, it was definitely that. Although a somewhat loose and unorthodox pass on a brand, Corner Pocket is an event reborn each time by the people who attend-- an ever evolving union of people, and a brand made to be reinvented to reflect.