About the brand
RadiantGlow Skin Care is a brand that is dedicated to redefining radiance through science-backed formulations that promote youthful and glowing skin. They are committed to delivering advanced skincare solutions that renew, nourish, and illuminate your skin's innate beauty. Their target audience are women aged 25-45 seeking effective skincare solutions for maintaining and enhancing their skin's natural radiance and youthfulness.
RadiantGlow Skin Care exudes elegance and empowers individuals to embrace their natural beauty at every stage of life.
RadiantGlow Skin Care is a brand that is dedicated to redefining radiance through science-backed formulations that promote youthful and glowing skin. They are committed to delivering advanced skincare solutions that renew, nourish, and illuminate your skin's innate beauty. Their target audience are women aged 25-45 seeking effective skincare solutions for maintaining and enhancing their skin's natural radiance and youthfulness.
RadiantGlow Skin Care exudes elegance and empowers individuals to embrace their natural beauty at every stage of life.
A few considerations that fed the research process:
Positive Connotation:
"Radiant" implies a glowing and healthy complexion and should reflect in the logo.
Colour Palette:
Colours that are feminine, contrast well and convey a sense of purity and elegance
Packaging:
Clean, semi minimalist packaging with illustrated outline elements that communicates a modern and sophisticated aesthetic.
Target Benefit:
"Radiance" suggests a focus on anti-aging and revitalisation.
Positive Connotation:
"Radiant" implies a glowing and healthy complexion and should reflect in the logo.
Colour Palette:
Colours that are feminine, contrast well and convey a sense of purity and elegance
Packaging:
Clean, semi minimalist packaging with illustrated outline elements that communicates a modern and sophisticated aesthetic.
Target Benefit:
"Radiance" suggests a focus on anti-aging and revitalisation.
