Client: Ithuba National Lottery
Brief: TVC animated video
I was assigned the role of art directing, storyboarding, and animating an explainer video for the National Lottery's Progressive Jackpot game.
The challenge lay in condensing a substantial amount of information into a concise video lasting 30 seconds or less, all the while ensuring it remained both informative and instructive. The project spanned approximately a month, encompassing the necessary voiceover recordings prior to animation to ensure the copy was ready for production.
